Director Analysis-Melina Matsoukas

Melina Matsoukas is an American director of music videos known for her abstract and iconic shots. Her work has been described as chalk full of bright colours or crisp black and white images, smooth spotlights and retro video models. Melina Motsoukas says that expensive equipment is not necessary for a quality video, "a good video has the right visuals, a well conceptualised story". Her videos are often lit with only a single light mounted on the camera, this is her trademark. She has directed music videos for artists such as:
- Wild Belle- Keep You
-Solange- I Decided
- Beyonce- Diva
-Missy Elliot ft. Ciara- Work
Matsoukas has been noticed for her work on Rihanna's, We Found Love which she won a grammy for also, Lady Gaga-Beautiful, Dirty Rich, Keri Hilson-Energy and regular client Beyonce's-Why Don't You Love Me.
Melina gets her inspiration for her music videos from imagery and scenes from movies and photography, art,culture, landscape, everything. She said when breaking into the field of directing "build up your work, invest in your work, invest in yourself and have confidence. Educate yourself and go for it. It will happen if you don't stop believing and don't stop working hard for what you want"

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