What are the characteristics of the genre in the music video?
-Take Back Tomorrow is a dance pop genre-Dance pop genre use fast cuts to match the tempo of the music
What is the relationship between lyrics and visuals?
-"passed on by driving "wide shot of road, suggesting road is life and things are getting missed
-"break down the walls and say goodbye" wide two shot of people jumping off rock into the sea, showing that have freedom
-"shout it out loud its your battle cry" wide shot of person running into the sea and wave crashing, suggesting this is there freedom and the wave crashing is the battle cry
-"get your head off your pillow" two shot showing two people in a crowd having fun, rather then being bored in every day life
-"everyone for themselves til your battery dies" close up of red light connotating warning light
-"take back tomorrow" variety of close ups, wide shots, mid close ups of people dancing and having a good time, showing the audience what memories people in shot have taken back from the shows.
What is the relationship between music and visuals?
-The visuals and music often match throughout, for example when the beat is about to drop there is a rewound shot of smoke shown and continuous shots of people jumping and flashing light bulbs shown this may be showing the audience waiting for the beat.
beat of each letter of song title and band
Are there close ups of the artist and image motifs?
There are close ups of the artist in this music video, majority of the shots focus on people in the crowds for example people smiling and jumping in the crowd. Also, the journey to get to the locations and the lyrics of the song.
Is the music video performance, narrative or concept?
-Performance: shows artist and instruments being played
-Narrative: of the journey taken by artists to get to end
Conclusion
Overall,I think this music video is interesting because it emphasises how important the artist feels the audience is and also, uses a mixture of fast pace and slow pace shots to emphasise the tempo throughout.
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