Beyonces, Mrs Carter World Tour poster breaks out of the typical conventions of tour posters as it does not feature much additionaly information such as tour dates, this may be due to her current reputation and suggests that as she is powerful in industry she relies on her existing reputation and target audience to find out her additional tour information.
Also, the print at the bottom uses a smaller font and uses a lighter font in contrast with the black of the artists name and tour suggesting this is the most important feature of the poster.
The image used shows the power the artist has as she is dressed as royalty but also takes up the whole poster.
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