Research and Analysis: Textual Analysis of Lonely Boy- The Black Keys

What are the characteristics of the genre in the music video?
-Lonely Boy is a blues rock genre
- Characteristics usually use upbeat visuals to match its blues and rock styled tempo

What is the relationship between lyrics and visuals?
-As this music video is concept based it does not have that many connections between both the lyrics and visuals although there are some shots that link for example
-"I'm a lonely boy" wide shot of dancer on own
-"Your mama kept you " rocks arms as mother does

What is the relationship between music and visuals?
- The relationship between music and visuals often match with the pace of the music for example, at the first ten seconds the person in shot starts dancing but as the tempo changes he starts dancing in a more upbeat way.

Are there close ups of the artist and image motifs?
-There are not many close ups used in this music video, it uses a constant wide shot this could be to create the image that the viewer is seeing the sequence through somebody who is passing by as, it is in a day to day location but is strange to see.

Is the music video performance, narrative or concept?
- Performance- dancer in shot is miming the words
-Concept- as it does not really relate to the song although some aspects do


Conclusion

Overall,I think this music video uses concept to create a unique music video for the song, to make it memorable for its audience.

Research and Analysis: Textual Analysis of Ill Manors-Plan B

What are the characteristics of the genre in the music video?
-Ill Manors is a hip hop video
-Uses sequence to show how people are perceived and how the message is created using shots from the news and other media i.e.. London Riots as well as shots from someone's perspective

What is the relationship between lyrics and visuals?
There are lots of links between lyrics and visuals throughout this music video for example:
-"Be the joker, play the fool, what's politics aint it all"- shows graphic of David Cameron and Nick Clegg some people may say the are fools
-"Read about or heard"-TV footage shown
-"Stay where you're safest"-wide shot from far away from crowd
-"My manors ill"- media footage of someone jumping on the roof of a car
-"I predict a riot"- media shot of London riots
-"Could get robbed for"- media shot of group of people breaking into shop media shot

What is the relationship between music and visuals?
- The music and visuals often link with each other as shots such as towards the end of the music video the tempo gradually speeds up as it does the shots become choppier going from media shots to the shots showing the artist and the group then when the beat is about to drop the explosion of the car brings the beat back.

Are there close ups of the artist and image motifs?
-There are many close ups of the artist for example. "got a hoodie on" an extreme close up of the artist putting his hood up is shown. Close ups are mainly used throughout the music video to show examples of what people think happens in the type of area and that the media mainly focuses on all the negative things that happen rather showing the positive things for example somebody getting mugged although there is a brief shot of somebody helping a elderly lady

Is the music video performance, narrative or concept?
- Performance- artist is constantly singing through out
-Narrative- switches between media perspective and person who knows what it is actually like

Conclusion
Overall,I think this music video is interesting as it uses two perspectives to get the artists point across

Research and Analysis: Textual Analysis of Take a Walk-Passion Pit

What are the characteristics of the genre in the music video?
-Take a Walk is a indie video
-This video uses a constant point of view shot to create the perspective of the ball whilst also creating a slow paced tempo

What is the relationship between lyrics and visuals?
-"tomorrow some new building will scrape the sky" the ball goes into sky
-"selling red and white carnations" the visuals show the american dream of living in a big house
-"before we marry save my money"a dramatic drop happens, suggesting it is bringing the artist back to reality
-"bring my family state side" in the previous shot it showed one bird flying, as this line is said there is flock of birds in shot, symbolising the family
-"my wife wont ask me questions" plane flies past in thunder and lightning suggesting, she is angry with him
-"he made some bad investments now the accounts are overdrawn" shows the skyscrapers, connotationg business and finance world
-"we had taxes we had bills" girl with papers flying everywhere suggesting, that there were too much to handle

What is the relationship between music and visuals?
-The visuals often match the tempo of the song, and also set the scene for the song for example. the beginning of sequence shows a close up of the artist and a dog, allowing the song title to be understood.

Are there close ups of the artist and image motifs?
- There are not many close ups of the artist in this music video, only at the beginning of the sequence and on top of a building, the main focus is the point of view from the ball

Is the music video performance, narrative or concept?
- Performance- shot of artist singing ontop of roof
-Narrative- ball going through different locations of life

Conclusion
Overall,I think this music video is interesting as it uses point of view perspective to interact with the audience.

Research and Analysis: Take Back Tomorrow-Gold Fish

What are the characteristics of the genre in the music video?

-Take Back Tomorrow is a dance pop genre
-Dance pop genre use fast cuts to match the tempo of the music

What is the relationship between lyrics and visuals?
-"passed on by driving "wide shot of road, suggesting road is life and things are getting missed
-"break down the walls and say goodbye" wide two shot of people jumping off rock into the sea, showing that have freedom
-"shout it out loud its your battle cry" wide shot of person running into the sea and wave crashing, suggesting this is there freedom and the wave crashing is the battle cry
-"get your head off your pillow" two shot showing two people in a crowd having fun, rather then being bored in every day life
-"everyone for themselves til your battery dies" close up of red light connotating warning light
-"take back tomorrow" variety of close ups, wide shots, mid close ups of people dancing and having a good time, showing the audience what memories people in shot have taken back from the shows.

What is the relationship between music and visuals?
-The visuals and music often match throughout, for example when the beat is about to drop there is a rewound shot of smoke shown and continuous shots of people jumping and flashing light bulbs shown this may be showing the audience waiting for the beat.
beat of each letter of song title and band

Are there close ups of the artist and image motifs?
There are close ups of the artist in this music video, majority of the shots focus on people in the crowds for example people smiling and jumping in the crowd. Also, the journey to get to the locations and the lyrics of the song.

Is the music video performance, narrative or concept?
-Performance: shows artist and instruments being played
-Narrative: of the journey taken by artists to get to end


Conclusion
Overall,I think this music video is interesting because it emphasises how important the artist feels the audience is and also, uses a mixture of fast pace and slow pace shots to emphasise the tempo throughout.

Research and Analysis: Textual Analysis of That's Alright-Laura Mvula

 What are the characteristics of the genre in the music video?
-That's Alright is a soul pop video
-Video uses a mixture of slow motion to create a soul tempo and fast pace to take the song back to its pop tempo

What is the relationship between lyrics and visuals?
-Most lyrics in this music video do link to visuals being seen:
-"I will never be what you want and thats alright, Cause my skin ain't light and my body ain't tight" the visuals show people sat down whilst the artist and dancers are on the opposite of the room, showing there is a divide between the two groups
-"Who made you the centre of the universe?" as she goes into the mirror showing that she is not just looking at what she can see in her reflection. Also, the artists is in a black room wearing a extravagant red dress showing that she is changing who is the centre of attention.
-"I see the beauty in your eyes", a young girl appears from the bath wearing a white dress showing her innocence as she does not know about other peoples opinions on what beauty is.

What is the relationship between music and visuals?
-The visuals often match up to the tempo of the song at points through out the music for example. When the dancers first appear in a two shot at the beginning of the sequence they are moving in unison with the opening beat and also in synchronisation with each other.

Are there close ups of the artist and image motifs?
-There are many close ups used throughout mainly of the artists face and features such as, her eyes this could be used as she goes into the mirror she is seeing herself as other people do, but her eyes are telling her the truth. Also, the close ups are generally used when the artist says "Cause my skin ain't light"and goes into a close-up of her face showing her skin colour.

Is the music video performance, narrative or concept?
- Performance- artist is constantly singing through out
-Narrative- In house with divide against other people

Conclusion
Overall,I think this music video is interesting as it matches both the Soul and Pop of the genre using its visuals to emphasise the lyrics.

Research and Analysis: Textual Analysis of Gold Dust, Dj Fresh

What are the characteristics of the genre in the music video?

-Gold Dust is a dance video

-Conventions of the genre: upbeat, fastpaced/tempo,bouncy/lively, energetic

-Culture relates to the type of dance- american culture/south america

-This video has slow motion, this breaks up the sequene so the audience do not get lost and also exaggerates the fast paced action
What is the relationship between lyrics and visuals?
-As this is a concept video the lyrics do not have a clean cut direct link to the song lyrics
however, there are a few cases where they do link when the lyrics e.g. "running away" the visuals are as the actors are skipping backwards, "hands up" the skipper put their hands up, gold dust-there is someone in a gold jacket
-Skipping is totally unrelated to the song lyrics from the jumping aspect
What is the relationship between music and visuals?
-Visuals often match up to the tempo of the song at certain points for example, during the tempo build up close ups/ establishing shots are used i.e someone shooting a basketball are used then when it reaches the peak it goes back to fast action skipping
-However slow motion shots are used during the heavy up tempo sections to provied a contrast whihc makes the skipping appear faster like it is in fastforward
Are there close ups of the artist and image motifs?
-There are many close ups used especially of young children looking/reacting to the older people/teenage skipping this establishes culture more, as they dont have much money so cant afford to do typical sports-skipping been passed down through generationthe matching girls tshirts say "the new frontear" which could mean "frontier" this means developent inviting research linking to Dj Fresh
Is the music video performance-based, narrative-based or concept based?
-Concept based with an element of narrative
-Concept-skipping
-Girls/culture-narrative
Conclusion
Overall it is a very interesting video which covers the main convention of dance music videos
to improve it would perhaps add a bit more relevance/build up to two girls as they randomly appeared.









 

Bitter Sweet symphony shot

Shot : Tracking shot of feet, pans up to full body, he waits at pavement, camera goes across road, he waits for a bit, he starts to walk across road with camera tracking him from front, cars goes past him straight after he crosses.

Clothing :our actor will need to wear are black/dull clothing all over.

Equipment: we will need to shoot this clip are the camera and the stedicam