Research and Analysis: Textual Analysis of Not Giving In- Rudimental ft. John Newman & Alex Clare

What are the characteristics of the genre in the music video?
- Not giving in is a dance video
- The sequence uses choppy cuts, between the two kids and uses different lighting throughout this shows the juxtaposition between the two

What is the relationship between lyrics and visuals?
-As the lyrics in this music are mostly repeated and being a concept music video the link between the lyrics and visuals do not have a strong link as in some other music videos although, there are still some links throughout for example.
-"lost my mind and lost my goal"- wide panning shot showing kid looking out of his window, searching for what he has lost and also shows setting
-"let start this show for one last time"- mid shot of kid looking at dancing beginning
-"not giving in"- mid shot of kid shaking his head and learning dance
-"not giving in"- wide shot shows other kid dealing drugs with gang, juxtaposing previous shot as he is being bad
-"noo"-mid shot showing kid has stabbed someone, lyrics show his thoughts after what he has done
-"this time I'm gonna be stronger"- wide shot showing kid getting better at dancing
-"gonna be stronger"-  wide shot of kid getting up after falling on floor, juxtaposing wide panning shot showing other kid who has been shot and does not get back up

What is the relationship between music and visuals?
-The visuals and music often link with each other throughout this video showing the feelings of the people seen in shot, for example. when the two kids are running down the street after stealing the beat becomes faster and, when they get reunited at the end of the music video an upbeat trumpet is heard showing the two boys walking down the road in a wide shot with there arms around each other.

Are there close ups of the artist and image motifs?
-There aren't any close ups of the artist in this sequence as it concept and narrative based. Although, there is close ups used on the other people seen through out for example. the angry man chasing the two boys with a machete and, when the boy is dealing drugs there is a close up of the drugs this could so it is emphasised to shock the audience and help show how opposite the two kids have gone.

Is the music video performance, narrative or concept?
-Concept- as it does not really relate to the song although some shots do relate
-Narrative-shows the story of two boys who get separated into two different groups one is positive and one is negative

Conclusion
Overall,I think this music video is good as it uses both narrative and concept to create a storyline that partly relates to the song lyrics but, also creates a storyline throughout whilst using aspects of the shots to differentiate between the two story's shown.

Research and Analysis: Textual Analysis-Mirrors-Justin Timberlake

What are the characteristics of the genre in the music video?
-Mirrors is pop and r&b video
- uses variety of shot types and choppy to juxtapose against the couple throughout the various time frames

What is the relationship between lyrics and visuals?
There is a strong relationship between the lyrics and visuals throughout this music video:
-"and I cant help but notice"- close up of guy looking up at girl
-"if you ever feel lonely"- mid shot of girl standing on her own
"just know that I'm always parallel on the other side"- wide shot of lady walking and man following doing same movements
-"you were right here all along"- wide shot lady turns round and looks directly at man
-"just put your hand on my hand, ill be trying to pull you through"- close up of young couple getting pictures of them as an older couple, pulling them to the future
-"tomorrows a mystery"- wide shot of man in black coat and hat walking past lady, who is he???
-"I can see you looking back at me"- mid shot of girl in wedding dress, looking back at lady when she was younger
-"looking right at the other half of me"- extreme close up of girl and guy looking at each other
-"its like your my mirror"- wide shot showing mirror and man in it
-" you are the love of my life"- wide shot of lady dropping her ring and landing into artists hand showing he is carrying on her legacy

What is the relationship between music and visuals?
-There are many links between music and visuals throughout this music video, these match the tempo for example. when the shots switch between the different time frames it is down in time with the beat continuously

Are there close ups of the artist and image motifs?
- There is not many close ups of the artist throughout this music video as it mainly focuses on the couple and there life together. Although, when the artist is shown towards the end of the music video there is a few close ups of his face looking through a mirror, and seeing someone on the other side this could be showing that it is now his relationship that can be seen in the mirror. There are a few close ups of image motifs such as, the ring as well although, majority of the close ups focus on the couple and their different eras.

Is the music video performance, narrative or concept?
-Performance- shows the artist towards the end of the music video
-Narrative- music video shows the story of how two people met and the different stages of their lives

Conclusion
Overall, I liked this music video as it often used the visuals to link with lyrics and also used a variety of shot types through out the sequence to create a narrative and performance music video.

Research and Analysis:Textual Analysis of Show Me What I'm Looking For-Carolina Liar

What are the characteristics of the genre in the music video?
-Show Me What I'm Looking For is a pop rock video
-Uses mostly close  up shots through out to focus on the singer and what he see's

What is the relationship between lyrics and visuals?
There is a relationship between most of the lyrics and visuals for example.
-"I'll be strong"- extreme close up of American flag shown on tv symbolising the singer
- "So show me what I'm looking for"-shows close ups of various signs, suggesting the singer is looking for somebody to show him what he needs
-"Lord I've been waiting for you"-moon shows face-god?
-"Save I'm lost"- sun shown in shot, suggesting he may have found what he was looking for
-"Show me what I'm looking for"-crane wide shot of whole location showing that he may still be searching for something

What is the relationship between music and visuals?
-The music and visuals often link for example. in the first few seconds of the music video when the signs are shown as the singer says "show me what I'm looking for" it is in time with the bell being rung.

Are there close ups of the artist and image motifs?
- There is constant close up of the artists face throughout this music video, suggesting that this is personal to him and his story. Also, there is close up of image motifs such as "motel" signs this emphasises the lyric that the artist says.

Is the music video performance, narrative or concept?
-Performance- artist is constantly seen singing through out the music video
-Narrative- shows the artists journey to find the thing he is looking for

Conclusion
-Overall, I think this music video is interesting as it uses a constant tracking and close up shot to create the artists journey throughout the song and I also like how, at the end of the video it uses wide shots to show that he may or may not have found what he needs.

Research and Analysis: Textual Analysis of Lonely Boy- The Black Keys

What are the characteristics of the genre in the music video?
-Lonely Boy is a blues rock genre
- Characteristics usually use upbeat visuals to match its blues and rock styled tempo

What is the relationship between lyrics and visuals?
-As this music video is concept based it does not have that many connections between both the lyrics and visuals although there are some shots that link for example
-"I'm a lonely boy" wide shot of dancer on own
-"Your mama kept you " rocks arms as mother does

What is the relationship between music and visuals?
- The relationship between music and visuals often match with the pace of the music for example, at the first ten seconds the person in shot starts dancing but as the tempo changes he starts dancing in a more upbeat way.

Are there close ups of the artist and image motifs?
-There are not many close ups used in this music video, it uses a constant wide shot this could be to create the image that the viewer is seeing the sequence through somebody who is passing by as, it is in a day to day location but is strange to see.

Is the music video performance, narrative or concept?
- Performance- dancer in shot is miming the words
-Concept- as it does not really relate to the song although some aspects do


Conclusion

Overall,I think this music video uses concept to create a unique music video for the song, to make it memorable for its audience.

Research and Analysis: Textual Analysis of Ill Manors-Plan B

What are the characteristics of the genre in the music video?
-Ill Manors is a hip hop video
-Uses sequence to show how people are perceived and how the message is created using shots from the news and other media i.e.. London Riots as well as shots from someone's perspective

What is the relationship between lyrics and visuals?
There are lots of links between lyrics and visuals throughout this music video for example:
-"Be the joker, play the fool, what's politics aint it all"- shows graphic of David Cameron and Nick Clegg some people may say the are fools
-"Read about or heard"-TV footage shown
-"Stay where you're safest"-wide shot from far away from crowd
-"My manors ill"- media footage of someone jumping on the roof of a car
-"I predict a riot"- media shot of London riots
-"Could get robbed for"- media shot of group of people breaking into shop media shot

What is the relationship between music and visuals?
- The music and visuals often link with each other as shots such as towards the end of the music video the tempo gradually speeds up as it does the shots become choppier going from media shots to the shots showing the artist and the group then when the beat is about to drop the explosion of the car brings the beat back.

Are there close ups of the artist and image motifs?
-There are many close ups of the artist for example. "got a hoodie on" an extreme close up of the artist putting his hood up is shown. Close ups are mainly used throughout the music video to show examples of what people think happens in the type of area and that the media mainly focuses on all the negative things that happen rather showing the positive things for example somebody getting mugged although there is a brief shot of somebody helping a elderly lady

Is the music video performance, narrative or concept?
- Performance- artist is constantly singing through out
-Narrative- switches between media perspective and person who knows what it is actually like

Conclusion
Overall,I think this music video is interesting as it uses two perspectives to get the artists point across

Research and Analysis: Textual Analysis of Take a Walk-Passion Pit

What are the characteristics of the genre in the music video?
-Take a Walk is a indie video
-This video uses a constant point of view shot to create the perspective of the ball whilst also creating a slow paced tempo

What is the relationship between lyrics and visuals?
-"tomorrow some new building will scrape the sky" the ball goes into sky
-"selling red and white carnations" the visuals show the american dream of living in a big house
-"before we marry save my money"a dramatic drop happens, suggesting it is bringing the artist back to reality
-"bring my family state side" in the previous shot it showed one bird flying, as this line is said there is flock of birds in shot, symbolising the family
-"my wife wont ask me questions" plane flies past in thunder and lightning suggesting, she is angry with him
-"he made some bad investments now the accounts are overdrawn" shows the skyscrapers, connotationg business and finance world
-"we had taxes we had bills" girl with papers flying everywhere suggesting, that there were too much to handle

What is the relationship between music and visuals?
-The visuals often match the tempo of the song, and also set the scene for the song for example. the beginning of sequence shows a close up of the artist and a dog, allowing the song title to be understood.

Are there close ups of the artist and image motifs?
- There are not many close ups of the artist in this music video, only at the beginning of the sequence and on top of a building, the main focus is the point of view from the ball

Is the music video performance, narrative or concept?
- Performance- shot of artist singing ontop of roof
-Narrative- ball going through different locations of life

Conclusion
Overall,I think this music video is interesting as it uses point of view perspective to interact with the audience.

Research and Analysis: Take Back Tomorrow-Gold Fish

What are the characteristics of the genre in the music video?

-Take Back Tomorrow is a dance pop genre
-Dance pop genre use fast cuts to match the tempo of the music

What is the relationship between lyrics and visuals?
-"passed on by driving "wide shot of road, suggesting road is life and things are getting missed
-"break down the walls and say goodbye" wide two shot of people jumping off rock into the sea, showing that have freedom
-"shout it out loud its your battle cry" wide shot of person running into the sea and wave crashing, suggesting this is there freedom and the wave crashing is the battle cry
-"get your head off your pillow" two shot showing two people in a crowd having fun, rather then being bored in every day life
-"everyone for themselves til your battery dies" close up of red light connotating warning light
-"take back tomorrow" variety of close ups, wide shots, mid close ups of people dancing and having a good time, showing the audience what memories people in shot have taken back from the shows.

What is the relationship between music and visuals?
-The visuals and music often match throughout, for example when the beat is about to drop there is a rewound shot of smoke shown and continuous shots of people jumping and flashing light bulbs shown this may be showing the audience waiting for the beat.
beat of each letter of song title and band

Are there close ups of the artist and image motifs?
There are close ups of the artist in this music video, majority of the shots focus on people in the crowds for example people smiling and jumping in the crowd. Also, the journey to get to the locations and the lyrics of the song.

Is the music video performance, narrative or concept?
-Performance: shows artist and instruments being played
-Narrative: of the journey taken by artists to get to end


Conclusion
Overall,I think this music video is interesting because it emphasises how important the artist feels the audience is and also, uses a mixture of fast pace and slow pace shots to emphasise the tempo throughout.